Book
How to market and sell your art, music, photographs, and handmade crafts online : turn your hobby into a cash machine
Publication Information
Ocala, Fla. : Atlantic Pub. Group, c2008.
Physical Description
288 p. : ill. ; 23 cm.
Contents
- Why sell online?
- The basics : what you will need to sell your products online
- Creating a web site : establishing your presence in the virtual world
- Content, content, content : attracting visitors to your web site
- Link building
- Outsourcing : what to do if you are not a writer
- Getting your web site into search engines and directories
- Software and web services for running your business : the tools of success
- Using online social marketing to build your clientele
- E-mail and newsletter marketing
- Using eBay auctions to promote and sell your art
- Selling your fine art online : your own virtual gallery
- Selling your handmade crafts online : marketing your unique creations
- Selling your music online : bringing your music to the masses
- Selling photographs online : meeting the demand for unique images
- Payment, packaging, and shipping considerations.