The LEGO story : how a little toy sparked the world's imagination
Edition
First U.S. edition.
Languages
Text in English, translated from Danish.
Publication Information
New York, NY : Mariner Books, [2022]
Physical Description
xi, 418 pages : illustrations (some color), genealogical table ; 24 cm
Uniform Title
Summary
"The extraordinary inside story of the LEGO company--producer of the most beloved and popular toy on the planet--based on unprecedented access to the founding family that still owns the company, chronicling the brand's improbable journey to become the empire that it is today"--
Notes
Translation of: Et liv med LEGO.
Contents
- Woodwork: the 1920s
- Faith: the 1930s
- War: the 1940s
- System: the 1950s
- Expansion: the 1960s
- Change: the 1970s
- Play: the 1980s
- Inertia: the 1990s
- Turning point: the early 2000s
- Inheritance: the 2010s.