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Book

How to be great at doing good : why results are what count and how smart charity can change the world

Call Number

  • NON PROFIT 361.7068 C7758 (CEN)

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Publication Information

Hoboken, New Jersey : Wiley, [2015]

Physical Description

xiv, 192 pages ; 24 cm

Summary

"Turns out much of the advice we've been given about how to make the world a better place turns out to be dead wrong. Donating to certain charities will do thousands of times more good that donating to others. Non-profits that choose to carry out one program instead of another will be hundreds of times less successful than they could be, regardless of how bright, hard-working, and compassionate their staff may be. The majority of Americans are involved in charitable work. Most of us donate. Many of us volunteer. Millions go to work each day at a non-profit organization. By taking a more rigorous, calculated approach to charity, we can learn how to do dramatically more good. We can learn how to truly change the world. This book shows you how. Drawing on fifteen years of non-profit experience, a working knowledge of thousands of academic studies on what drives charitable and behavioral decisions, interviews with non-profit and philanthropy professionals, and years of reading, writing, and lecturing on how to effectively bring about social change. The first book to address how a whole host of psychological and social factors combine to drive us toward making bad charitable decisions, its unique content and frank approach will help it stand out in the field of non-profit and philanthropy books."--

Contents

  • Why charity?
  • Doing good or doing great?
  • Facing the "brutal facts" on how much good we are accomplishing
  • Chasing the bottom line: how to do more good for less money
  • Why efficiency means everything for donors (and charities, too)
  • How we can drive our favorite charities to succeed
  • Our brains don't want us to be great at doing good, but we can outsmart them
  • The advice we are given about charity is wrong
  • here's the truth
  • Moving forward with humility: admitting wha twe don't know
  • Nine steps to greatness.

Subjects