CLOSURE: Central Library will be closed Tuesday, July 21, through Saturday, July 25, while emergency repairs are made to the building’s cooling system. We expect to reopen Monday, July 27. Click for more details on holds, program schedules, and returns during the closure. 

Notice of Public Meeting: Kalamazoo Public Library Board of Trustees | July 27 | 5:30 pm | Central Library/Van Deusen Room. The packet of information for the meeting can be found on the library’s website

How to Sell on Value, Not Price

Summary

Learn how to sell by bringing value to your customers, rather than just trying to offer the lowest price point.

Selling a product by being the cheapest is easy, but it won't bring the revenue you need to grow and is likely to leave your customers with buyer's remorse. Selling a product with the focus on adding value is harder, but it results in a fair sale price and a much happier customer. It’s clear that you need to sell on value if you want to have a successful and sustainable sales career. In this course, prospecting coach and sales expert Miles Croft shares his step-by-step methodology for ensuring you're always communicating value to your customer. Miles covers the entire sales process, from gathering customer requirements to always discussing benefits, rather than features. This informative and practical course can help you close more deals, for a fair price, with happy customers. This course was created by Miles Croft. We are pleased to host this training in our library.

Subjects

Added Authors

linkedin.com (Firm)