Influencer : the power to change anything

Author

Kerry Patterson

Call Number

• 153.85 I433 (CEN)

Browse similar titles by call number

Publication Information

New York : McGraw-Hill, 2008.

Physical Description

299 p. ; 24 cm.

Contents

• You're an influencer
• Find vital behaviors
• Change the way you change minds
• Make the undesirable desirable : personal motivation
• Surpass your limits : personal ability
• Harness peer pressure : social motivation
• Find strength in numbers : social ability
• Design rewards and demand accountability : structural motivation
• Change the environment : structural ability
• Become an influencer
• Over-determine success by implementing multiple sources of influence.