eBook
hoopla Instant
Blind Spot
Year
2016
Language
ENGLISH
Publication Information
Rosenfeld Media
Summary
Distracted by traditional metrics and mounting access to data, leaders are blinded to what it actually takes to create greater value for their businesses: meaningful, long-term relationships with their customers. In Blind Spot, you'll learn how exceptional organizations-from Disney to Instagram-innovate and sustain valuable, productive customer relationships. Blind Spot's lessons deliver a groundbreaking perspective shift and win-win approach for your customers, your business-and even your shareholders.