eVideo
hoopla Instant
Mental Accounting as a Factor in Decisions
Year
2016
Language
ENGLISH
Duration
30m
Rating
TVPG
Performers
Ryan Hamilton
Written By
Ryan Hamilton
Publication Information
The Great Courses
Summary
Mental accounting is a powerful decision-making tool we can employ to improve our lives. Learn how the process of partitioning objects and experiences in purposeful ways - everything from money and food to debt and social obligations - can increase happiness, decrease pain, and lead to better physical and emotional health.